Black Paper Party
Status: active as of 2026-09-09
Also known as: Black Paper Party LLC
Black Paper Party is operating as of 2026-09-09, but reputable later reporting says the $250,000-for-10% Barbara Corcoran deal accepted on air did not close off-camera.
Shark Tank appearance
Season 15, episode 8
- Air date
- 2023-12-08
- Appearance source
- Black Paper Party Shark Tank clip — Sony Pictures Television pitch
- Episode guide
- Authoritative episode guide
- Pitch
- Inclusive holiday and celebration products featuring Black characters and culture.
- Ask
- $250,000 for 5% equity
- Offer
- Barbara Corcoran proposed $250,000 for 20% with Mark Cuban; after negotiation Black Paper Party countered/accepted $250,000 for 10% from Barbara alone.
- Deal closed?
- No
Dated timeline
| Date | Event | Evidence |
|---|---|---|
| 2020 | Madia Willis, Jasmine Hudson and J’Aaron Merchant launched Black Paper Party. | BPP05 |
| 2023-12-08 | ABC broadcast Black Paper Party in season 15 episode 8. | BPP01 |
| 2023-12-08 | Founders accepted Barbara Corcoran’s $250,000-for-10% offer on air. | BPP03 |
| 2023-12-11 | CEO Madia Willis told The Philadelphia Inquirer that BPP and Corcoran’s team were still working out details before anything was official. | BPP03 |
| 2024-02-13 | BLACK PAPER PARTY word mark registration 7306092 registered to Black Paper Party LLC, an Arkansas LLC. | BPP09 |
| 2024-12-31 | Inc later reported 2024 revenue of $1.4 million, compared with $797,000 the prior year. | BPP04 |
| 2025-spring | Target did not reorder Black Paper Party products; founders told AfroTech the brand ceased being shelved there. | BPP05 |
| 2025-12-16 | Inc reported the founders did not close the off-camera deal with Corcoran. | BPP04 |
| 2026-09-09 | Black Paper Party’s current site actively sells products. | BPP06 |
Legal and entity identity
- Legal entities
- Black Paper Party LLC
- Aliases
- Black Paper Party LLC
- Successor/acquirer
- None verified
Arkansas
Black Paper Party LLC · unresolved
Limitation: USPTO registration 7306092 identifies Black Paper Party LLC as an Arkansas LLC. Arkansas SOS entity filing number and current good-standing/status were not returned by the web interface; exact portal logged in search trail.
Black Paper Party — Arkansas Secretary of State official registry · accessed 2026-09-09
Notable findings and disputes
- strong corroboration Black Paper Party is operating as of 2026-09-09, but reputable later reporting says the $250,000-for-10% Barbara Corcoran deal accepted on air did not close off-camera. [ BPP06, BPP04 ]
- verified fact The provisional label “Black Paper Company” is a tracker error, not a company alias. ABC’s official roster identifies the pitch as Black Paper Party in S15E8; preserve the old row only as correction provenance. [ BPP01, BPP02 ]
- credible report Current company retail page still advertises Target availability, while Inc and AfroTech report Target stopped carrying the brand in 2025. This is an observable current-page-versus-dated-report conflict; no archive proves when or whether that page was edited. [ BPP08, BPP04, BPP05 ]
- credible report Later reputable reporting supersedes early headlines calling the on-air acceptance an investment: the off-camera deal did not close. [ BPP03, BPP04 ]
What we could not verify
- Arkansas SOS filing number and current standing for Black Paper Party LLC.
- Executed Shark Tank diligence/termination documents; non-closing is supported by Inc but the private deal file is unavailable.
- Assignment chain from Madia Willis Art and Design LLC to Black Paper Party LLC for older marks.
- Wayback snapshots of the 2023 company/retail pages; archive search returned no indexed results in this environment.
Full research sources
-
BPP01 — Black Paper Party — ABC official episode roster
ABC official episode roster
published 2023-12-08 accessed 2026-09-09
Black Paper Party is in broadcast season 15 episode 8; episode air date and official company description.
-
BPP02 — Black Paper Party — Sony Pictures Television official video carried from project ledger
Sony Pictures Television official video carried from project ledger
accessed 2026-09-09
Official video provenance. Earlier tracker mapped this video to the wrong provisional company label/episode; ABC roster controls broadcast episode mapping.
-
BPP03 — Black Paper Party — contemporaneous reputable reporting
contemporaneous reputable reporting
published 2023-12-11 accessed 2026-09-09
Ask $250,000 for 5%; accepted on-air Barbara Corcoran $250,000 for 10%; founders said post-broadcast that details were still being worked out before official.
-
BPP04 — Black Paper Party — reputable retrospective reporting
reputable retrospective reporting
published 2025-12-16 accessed 2026-09-09
Deal with Barbara did not close off-camera; 2024 revenue $1.4M versus $797K prior year; Target later stopped carrying brand; fundraising/hiring plans.
-
BPP05 — Black Paper Party — reputable founder-interview reporting
reputable founder-interview reporting
published 2025-12-30; updated 2026-01-02 accessed 2026-09-09
Operating through 2025; Target non-renewal in spring 2025; 9,000-store footprint claimed; Dollar General renewed for 2026.
-
BPP06 — Black Paper Party — current official company site
current official company site
accessed 2026-09-09
Current direct-to-consumer operation and product catalog.
-
BPP07 — Black Paper Party — current official company page
current official company page
accessed 2026-09-09
Founders and current company narrative.
-
BPP08 — Black Paper Party — current official company page
current official company page
accessed 2026-09-09
Current page still says Target products are available online/in store, conflicting with 2025 Inc/AfroTech reporting that Target stopped carrying the brand.
-
BPP09 — Black Paper Party — USPTO official record
USPTO official record
published 2025-2026 office-action record; underlying registration 2024-02-13 accessed 2026-09-09
BLACK PAPER PARTY registration 7306092, serial 97390591; owner Black Paper Party LLC, Arkansas LLC, Bentonville address; registration live/registered.
-
BPP10 — Black Paper Party — Arkansas Secretary of State official registry
Arkansas Secretary of State official registry
accessed 2026-09-09
Registry search portal located; browser did not execute a name-result submission, so entity filing number and current standing remain unresolved.
Status-Verification Sources
-
Black Paper Party — current official company site
(blackpaperparty.com)
Current direct-to-consumer operation and product catalog.
-
Black Paper Party — reputable retrospective reporting
(inc.com)
2025-12-16
Deal with Barbara did not close off-camera; 2024 revenue $1.4M versus $797K prior year; Target later stopped carrying brand; fundraising/hiring plans.
-
Black Paper Party — ABC official episode roster
(abc.com)
2023-12-08
Black Paper Party is in broadcast season 15 episode 8; episode air date and official company description.