BRCĒ

Shark Tank appearance

Dated timeline

Legal and entity identity

Legal entities

BRCE ATHLETIC CORP. (federal patent assignee; current state standing unresolved)

Aliases

BRCE, BRCĒ Athletic, BRCE Athletic Corp

Successor/acquirer

None verified

No conclusive registry record was retrieved.

Notable findings and disputes

1. verified fact BRCĒ's current catalog lists running, basketball, racket-sport, football and hockey laces with prices. [ BRCE8 ]
2. credible report MSU and MEDC report an on-air $300,000 investment agreement for 20% with Fawn Weaver and Daniel Lubetzky. Both describe the episode outcome; neither independently establishes a later closing. [ BRCE2, BRCE4 ]
3. verified fact The USPTO's patent gazette identifies BRCE ATHLETIC CORP. of East Lansing as filer and assignee for composite-textile patent US 12,408,733 B1, with Tanvi Lakshmi Gadamsetti and Madhav Aggarwal as inventors. This establishes the recorded patent identity, not current state corporate standing. [ BRCE6 ]
4. unresolved Secondary recaps disagree on the initial equity ask: Sharkary lists 15%, while Shark Tank Insights lists 10%. The broadcast has not been independently reviewed to resolve the difference. [ BRCE10, BRCE11 ]

What we could not verify

• Post-show closing is unresolved. Publication after the broadcast is not evidence of completion after filming.
• The USPTO patent record independently identifies BRCE ATHLETIC CORP., but a Michigan entity-specific standing and filing-history record remains needed.
• Executed Weaver/Lubetzky investment documents, closing date and current cap table.
• Direct Michigan corporate entity number and current standing.
• Definitive broadcast transcript resolving every interim Shark offer and the 10%-versus-15% ask conflict.
• Wayback captures sufficient to compare pre- and post-broadcast company copy.
• No archived before/after page comparison was verified in this review. Absence from current text does not establish historical absence, concealment or motive.

Full research sources

1. BRCE1 — BRCĒ — ABC official episode roster ABC official episode roster published 2026-03-04 accessed 2026-09-09

   See the specific attributed claims and remaining limitations; source inclusion does not establish all draft claims.

2. BRCE2 — BRCĒ — Michigan State University Michigan State University published 2026-03-05 accessed 2026-09-09

   See the specific attributed claims and remaining limitations; source inclusion does not establish all draft claims.

3. BRCE4 — BRCĒ — Michigan Economic Development Corporation Michigan Economic Development Corporation published 2026-03-16 accessed 2026-09-09

   See the specific attributed claims and remaining limitations; source inclusion does not establish all draft claims.

4. BRCE8 — BRCĒ — official ecommerce catalog official ecommerce catalog accessed 2026-09-09

   See the specific attributed claims and remaining limitations; source inclusion does not establish all draft claims.

5. BRCE6 — USPTO Official Gazette — US 12,408,733 B1 federal patent record published 2025-09-09 accessed 2026-09-09

   Names BRCE ATHLETIC CORP. as filer and assignee, and identifies the inventors; not a Michigan corporate-standing record.

6. BRCE10 — Sharkary — S17E12 secondary pitch reporting accessed 2026-09-09

   Indexed recap gives 15% initial ask.

7. BRCE11 — Shark Tank Insights — BRCĒ secondary pitch reporting accessed 2026-09-09

   Indexed recap gives 10% initial ask.