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Busy Baby Mat

Status: active as of 2026-09-10

Also known as: Busy Baby, Busy Baby Mat LLC

Busy Baby maintains a current baby-product storefront and Shark Tank page. The retrieved evidence supports operating commercial presence, not a tested purchase, fulfillment, or investment closing.

Shark Tank appearance

Season 12, episode 16

Air date
2021-03-05
Appearance source
ABC — businesses from S12E16 episode
Pitch
Silicone placemat and tether system intended to keep baby items within reach.
Offer
Televised deal terms and executed transaction evidence were not retrieved.
Deal closed?
Unresolved

Dated timeline

DateEventEvidence
2021-03-05 ABC lists Busy Baby with Simply Good Jars, Pinch Me Therapy Dough and Muff Waders. BBM-ABC
2026-09-10 The official storefront lists Busy Baby products and purchase paths. BBM-SITE

Legal and entity identity

Legal entities
Unresolved
Aliases
Busy Baby, Busy Baby Mat LLC
Successor/acquirer
None verified

No conclusive registry record was retrieved.

Notable findings and disputes

  1. verified fact The current official storefront supports operating commercial presence; purchase fulfillment and entity-specific state standing were not independently tested. [ BBM-SITE ]
  2. unresolved A televised deal is not treated as closed financing without executed transaction evidence. [ BBM-ABC ]

What we could not verify

  • Entity-specific standing, executed investment terms, ownership changes and historical archive comparison remain unresolved.

Full research sources

  1. BBM-ABCABC — businesses from S12E16 official episode roster published 2021-03-05 accessed 2026-09-10
  2. BBM-SITEBusy Baby official storefront company storefront accessed 2026-09-10

Status-Verification Sources

  1. ABC — businesses from Shark Tank Season 12, episode 16 (abc.com) 2021-03-05
    ABC's official roster identifies Busy Baby with Simply Good Jars, Pinch Me Therapy Dough and Muff Waders.
  2. Busy Baby official storefront (busybabymat.com)
    The current official site lists Busy Baby products, purchase paths and the founder story.